Keep it short
Long surveys get abandoned. Aim for five questions or fewer.
Ask useful questions
AI can help write questions such as:
- How satisfied were you with our service?
- What did we do well?
- What could we improve?
- How likely are you to recommend us?
Avoid leading questions
Ask AI to review your survey for questions that push customers toward a particular answer.
Timing
Send surveys shortly after service while the experience is fresh.
Analyze responses
Remove names and ask AI to summarize themes.
Act on feedback
Choose one or two improvements and tell customers what you changed.
Follow up personally
Reach out to unhappy customers directly.
Repeat regularly
Regular surveys show trends over time.
Choose the right format
Surveys can be sent by email, text, or printed on a card, depending on how your customers prefer to communicate. Short text surveys with one or two questions often get higher response rates than long email surveys. AI can help you write versions for each format so you can test which works best for your customers.
Thank respondents
Thank customers for their time, whether their feedback is positive or negative. If someone raises a problem, a personal reply shows that their input matters and can turn a disappointing experience into renewed loyalty.
Share results with your team
Positive feedback boosts morale, and specific suggestions help everyone improve. AI can help summarize results into a short team update.
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