Plan around occasions
Holidays, Mother's Day, Father's Day, graduations, and teacher appreciation week are all good times to promote gift cards. AI can help create a promotion calendar.
Write clear offers
AI can help write promotions explaining how to buy gift cards and any bonus offers. Make sure terms follow local gift card laws.
Promotion channels
- Table tents and menus
- Website banners
- Social media
- Email newsletters
- Receipts
Corporate gifting
Businesses often buy gift cards for employees and clients. AI can help write outreach to local companies.
Welcome recipients
Gift card recipients may be first-time guests. AI can help write a welcome message or menu insert.
Train staff
Staff can mention gift cards during checkout. AI can help write a simple script.
Track sales
Record gift card sales and redemptions to measure the impact of promotions.
Make it easy
Online gift card purchases make buying convenient. AI can help write clear instructions.
Remind buyers about balances
Many gift cards go partly unused, which can mean guests forget about your restaurant. If your system allows it, a friendly reminder about a remaining balance can bring them back in. AI can help you write a short, cheerful message.
Show gift cards in person
A small display near the register and a mention on the check presenter remind guests that gift cards exist. AI can help you write short, appealing copy for table tents and signs, especially in the weeks before major holidays when guests are thinking about gifts.
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